Located within the heart of the Lake Country, Folklore Mercantile isn’t just a shop; it has its very own lore. Built from the ground up by husband-and-wife team Scott and Alaina, this little boutique is the definition of charming.
Life for Scott and Alaina has always been about dreaming big.
They’ve enjoyed nine years of marriage, taking on projects together, and are the proud parents of three bright and adventurous boys. From renovating homes (four and counting!) to curating this delightful mercantile, their passion for making spaces feel welcoming and special is woven into every detail of each project.
This couple brings their unique talents to bring budding ideas into beautiful realities.
Alaina is a Lake Country realtor who has built her career on helping clients not only find their perfect home, but also to elegantly stage properties in ways that make prospective buyers fall in love with the space. Her keen eye for detail and design translated seamlessly into Folklore Mercantile’s cozy aesthetic and atmosphere.
Scott is an innovator and the inventor of the StoveShelf, a game-changing kitchen accessory that is now selling on Amazon and in major retailers nationwide. You can, of course, also pick one up right in their shop. His ingenuity and entrepreneurial spirit shine through the shop’s unique mix of clever offerings.
Folklore Mercantile was born from a simple but powerful idea: that homes and communities are made stronger through moments of gathering, connection, and beauty. Inspired by their family’s own journey, Scott and Alaina envisioned a space where neighbors could shop, share, and feel a meaningful sense of belonging and togetherness.
The shop is a reflection of their values—warm, welcoming, and filled with thoughtfully curated sweetness. Whether you’re looking for a gift, something to refresh your home, or simply a place that feels rooted in story and charm, Folklore is designed to inspire.
Build the folklore of your own home. Stop in and support this local business today!
